BRAND IDENTITIES

I have managed the creation of brand identities and worked with clients to create creative design using their existing brand guidelines. 

 

NAA.jpg

National Apartment association

The National Apartment Association is a non-profit trade association of apartment communities, owners and suppliers. We created a new updated logo and brand system that could be used alone, or with partner organizations.

MMK.jpg

MMK

MMK is a partnership of agencies that works with Procter & Gamble. The identity need to incorporate design elements from each participating organization.  We also created variations of the logos for several countries, in different languages.

RightTime.jpg

RightTime Medical

Righttime Medical is a regional urgent care medical facility. They needed a new identity that would help them stand-out amongst the crowded field of urgent care options.

PUBLICATIONS AND ANNUAL REPORTS

 

Over the past 20 years, I have worked on various publications and annual reports for companies such as, the USDA, The Washington Post Company, Riggs Bank, ManTech Technologies, Freddie Mac, Hewlett Packard and Party City. 

 

 
USDA DIETARY GUIDELINES FOR AMERICANS 2015-2020

USDA DIETARY GUIDELINES FOR AMERICANS 2015-2020

THE WASHINGTON POST COMPANY 2003 & 2007 ANNUAL REPORTS

THE WASHINGTON POST COMPANY 2003 & 2007 ANNUAL REPORTS

FREDDIE MAC 2000-2006 ANNUAL REPORTS

FREDDIE MAC 2000-2006 ANNUAL REPORTS

MARKETING MATERIALS

 

Working with companies like Zoetis, Pfizer Animal Health, my team created various selling toolkits, including brochures, email blasts and microsites. 

 

 
ZOETIS, PFIZER ANIMAL HEALTH

ZOETIS, PFIZER ANIMAL HEALTH

WEBSITES

 

My team has created websites for various clients; Mastercard, Chase, Ascension Health and the USDA.

 

 
MASTERCARD

MASTERCARD

THINKANTHEM

THINKANTHEM

ZOETIS, PFIZER ANIMAL HEALTH

ZOETIS, PFIZER ANIMAL HEALTH

BEAZLEY

BEAZLEY

DATA VISUALIZATION

 

I have managed the creation of complex data visualization projects and infographics for clients, such as: 7-Eleven, The Hershey Company, FedEx, and IBM.

 

 
7-ELEVEN

7-ELEVEN

THE HERSHEY COMPANY

THE HERSHEY COMPANY

FEDEX

FEDEX

SOCIAL MEDIA

 

Creative directed and managed the creation of several social media campaigns for clients, such as: The Hershey Company, AARP, U.S. Tire Manufacturers Association, and DuPont.

 

 
THE HERSHEY COMANY: #Cupfusion: #Cupfusion was a social campaign that teased the launch of Reese’s Peanut Butter Cups with the addition of Reese’s Pieces. The product was scheduled for launch, but a blogger leaked the story a month early. The c…

THE HERSHEY COMANY: #Cupfusion: #Cupfusion was a social campaign that teased the launch of Reese’s Peanut Butter Cups with the addition of Reese’s Pieces. The product was scheduled for launch, but a blogger leaked the story a month early. The campaign was used to “add fuel” to the speculation of the new product (www.facebook.com/reeses/videos/10153982547015412/).

AARP

AARP

ASSOCIATION OF ZOOS & AQUARIUMS

ASSOCIATION OF ZOOS & AQUARIUMS

EXHIBITS

 

 
CENTERS FOR MEDICARE & MEDICAID SERVICES

CENTERS FOR MEDICARE & MEDICAID SERVICES

CENTERS FOR MEDICARE & MEDICAID SERVICES

CENTERS FOR MEDICARE & MEDICAID SERVICES

BASF (VIEW 1)

BASF (VIEW 1)

BASF (VIEW 2)

BASF (VIEW 2)